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Tracole Technologies
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Privacy Policy

How we collect, use, share and protect your information.

  1. Introduction
  2. Collection
  3. Usage
  4. Sharing
  5. Security precautions
  6. Data deletion and retention
  7. Your rights
  8. Consent
  9. Changes to this Privacy Policy
  10. Grievance Officer

Introduction

This Privacy Policy describes how TRACOLE TECHNOLOGIES PVT. LTD. and its affiliates (collectively ‘TRACOLE TECHNOLOGIES PVT. LTD.’, ‘we’) collect, use, share, protect or otherwise process your information and personal data through our website (the ‘Platform’). You may be able to browse certain sections of the Platform without registering with us. We do not offer any product or service under this Platform outside India, and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information or availing any product or service offered on the Platform, you expressly agree to be bound by this Privacy Policy, the Terms of Use and the applicable service or product terms and conditions, and to be governed by the laws of India, including the laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.

Collection

We collect your personal data when you use our Platform and services, or otherwise interact with us during the course of our relationship, together with related information provided from time to time. The information we may collect includes, but is not limited to, personal data provided to us during sign-up or registration, or when using our Platform, such as name, date of birth, address, telephone or mobile number, email ID and any information shared as proof of identity or address. Some sensitive personal data may be collected with your consent, such as your bank account, credit or debit card or other payment instrument information, or biometric information such as your facial features or physiological information (to enable certain features when you opt in and where available on the Platform), all in accordance with applicable law. You always have the option not to provide information, by choosing not to use a particular service or feature on the Platform.

We may track your behaviour, preferences and other information that you choose to provide on our Platform. This information is compiled and analysed on an aggregated basis. We also collect information related to your transactions on the Platform and on third-party business partner platforms. When such a partner collects your personal data directly from you, you are governed by their privacy policies. We are not responsible for a partner’s privacy practices or the content of its privacy policy, and we ask you to read it before disclosing any information.

If you receive an email or a call from a person or association claiming to be TRACOLE TECHNOLOGIES PVT. LTD. that asks for personal data such as a debit or credit card PIN, or a net-banking or mobile-banking password, never provide that information. If you have already revealed such information, report it immediately to an appropriate law enforcement agency.

Usage

We use personal data to provide the services you request. To the extent we use your personal data to market to you, we give you the ability to opt out of such uses. We use your personal data to assist sellers and business partners in handling and fulfilling orders; enhance customer experience; resolve disputes; troubleshoot problems; inform you about online and offline offers, products, services and updates; customise your experience; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions; conduct marketing research, analysis and surveys; and as otherwise described to you at the time of collection. You understand that your access to these products and services may be affected if permission is not provided to us.

Sharing

We may share your personal data internally within our group entities, our other corporate entities and affiliates to provide you access to the services and products they offer. These entities and affiliates may market to you as a result of such sharing unless you explicitly opt out. We may disclose personal data to third parties such as sellers, business partners and third-party service providers, including logistics partners, prepaid payment instrument issuers, third-party reward programmes and other payment options you choose. These disclosures may be required for us to give you access to our services and products, to comply with our legal obligations, to enforce our user agreement, to facilitate our marketing and advertising activities, and to prevent, detect, mitigate and investigate fraudulent or illegal activities related to our services.

We may disclose personal and sensitive personal data to government agencies or other authorised law enforcement agencies if required to do so by law, or in the good-faith belief that the disclosure is reasonably necessary to respond to subpoenas, court orders or other legal process. We may disclose personal data to law enforcement offices, third-party rights owners or others in the good-faith belief that the disclosure is reasonably necessary to enforce our Terms of Use or Privacy Policy; to respond to claims that an advertisement, posting or other content violates the rights of a third party; or to protect the rights, property or personal safety of our users or the general public.

Security precautions

To protect your personal data from unauthorised access, disclosure, loss or misuse we adopt reasonable security practices and procedures. Once your information is in our possession, or whenever you access your account information, we adhere to our security guidelines to protect it against unauthorised access and offer the use of a secure server. However, the transmission of information is not completely secure, for reasons beyond our control. By using the Platform, users accept the security implications of data transmission over the internet and the World Wide Web, which cannot always be guaranteed as completely secure, so there will always remain certain inherent risks in using the Platform. Users are responsible for protecting their login and password records.

Data deletion and retention

You can delete your account from your profile and settings on our Platform. This action means you lose all information related to your account. You may also write to us at the contact information below to assist with these requests. In the event of a pending grievance, claim, pending shipment or other service, we may refuse or delay deletion of the account. Once the account is deleted, you lose access to it. We retain your personal data for no longer than is required for the purpose for which it was collected or as required under any applicable law. However, we may retain data related to you if we believe it may be necessary to prevent fraud or future abuse, or for other legitimate purposes. We may continue to retain your data in anonymised form for analytical and research purposes.

Your rights

You may access, rectify and update your personal data directly through the functionality provided on the Platform.

Consent

By visiting our Platform or providing your information, you consent to the collection, use, storage, disclosure and other processing of your information on the Platform in accordance with this Privacy Policy. If you disclose to us any personal data relating to other people, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy. When you provide personal data over the Platform or any partner platforms or establishments, you consent to us (including our other corporate entities, affiliates, lending partners, technology partners, marketing channels, business partners and other third parties) contacting you by SMS, instant messaging apps, call or email for the purposes specified in this Privacy Policy.

You can withdraw consent you have already provided by writing to the Grievance Officer at the contact information below, with the subject line ‘Withdrawal of consent for processing personal data’. We may verify such requests before acting on them. Withdrawal of consent is not retrospective and is subject to the Terms of Use, this Privacy Policy and applicable laws. If you withdraw consent, we reserve the right to restrict or deny the provision of the services for which we consider that information necessary.

Changes to this Privacy Policy

Please check our Privacy Policy periodically for changes. We may update it to reflect changes to our information practices, and we may alert or notify you about significant changes in the manner required under applicable laws.

Grievance Officer

TRACOLE TECHNOLOGIES PVT. LTD., SF No.21/1, Patta No.87, School Street, Chettiyaragaram, Vanagaram, Chennai, Tamil Nadu 600095.

Contact: 86109 47886. Phone hours: Monday to Saturday, 10:00 to 19:00.

Tracole Technologies
Tracole Technologies Pvt. Ltd.
SF No.21/1, Patta No.87, School Street
Chettiyaragaram, Vanagaram
Chennai, Tamil Nadu 600095
+91 9560703785 · info@tracole.com

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Legal

  • Terms & Conditions
  • Privacy Policy
  • Refund & Cancellation
  • Return Policy
  • Shipping Policy
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Ask us Online · quick answers

Ask me about booking, tracking, replacing a plate or staying safe while you pay.

You need your registration number, the last 5 characters of your chassis and engine (or motor) numbers, and the mobile number linked to your vehicle in Vahan so we can send a one-time code. You pay online at the end. Start with the form at the top of the home page.
The amount depends on your vehicle and is shown to you before you pay. Nothing is charged until you pay online at the end of the booking.
High Security Registration Plates are required under Rule 50 of the Central Motor Vehicles Rules. Vehicles made on or after 1 April 2019 normally get theirs from the dealer at sale, so this website is mainly for older vehicles. Last dates and penalties are set by each state, so please check with your state transport department.
Open /track and enter your order number and the mobile number you booked with. You will see the stage your plate has reached, and you can change or cancel from there where the stage allows.
booknowhsrp.com is the only address we book from, and it is run by Tracole Technologies. You pay on our payment partner's secure page, reached from the Pay button here. We never ask for a UPI payment to a person, and our messages only link to your booking page on booknowhsrp.com. You can check any booking at /verify with the order number on your receipt.
The code goes to the number the transport department has on record for your vehicle, so we cannot send it anywhere else. Update the number through the Vahan service of the transport department (parivahan.gov.in) or at your RTO, then come back and book again.
Choose Replace a lost or damaged plate in the booking. You tell us which plate (front, rear or both) and what happened. Depending on the reason, we may ask for a police report (FIR) or a photo.
It is the third registration mark that goes on the inside of the windscreen. Its colour follows the vehicle's fuel type. We work it out from Vahan and show it before you pay.
Where it is available, you can choose fitment at your own address for an extra charge. Enter your pincode in the booking step and we tell you straight away.
Bring your vehicle and your booking confirmation. If anything else is needed, your confirmation will say so. You can find a centre at /centres.
Yes. Open /track with your order number and the mobile number you booked with. The cancellation window and refund rules are shown to you before you pay.

Never share a payment, a password or a one-time code here. Check anything important on the page an answer points to.

About Tracole Technologies

Tracole Technologies Pvt. Ltd. makes High Security Registration Plates (HSRP) for vehicles across India, on an automated production line in Tamil Nadu, and builds its own software for the plate business.

At a glance

  • Since 2005
  • ISO 9001:2015 certified
  • ICAT type approval
  • Automated blank production line, Tamil Nadu
  • Chennai plant
  • Noida corporate office

Booking safely

  • This website is run by Tracole Technologies. Pay only here, on our payment partner's page reached from the Pay button.
  • We never ask for a UPI payment to a person, cash, or a payment link on WhatsApp or SMS.
  • Check any booking with the order number on your receipt under Verify a booking.

What we fit

High Security Registration Plates and colour stickers for the six plate categories of the national scheme: private, transport and rental vehicles, petrol, diesel, CNG and electric.

Where we are

Plant
SF No.21/1, Patta No.87, School Street
Chettiyaragaram, Vanagaram
Chennai, Tamil Nadu 600095

Corporate Office
701, 7th Floor, Tower-B, Noida One
Block B, Sector 62
Noida, Uttar Pradesh - 201309

Talk to us

  • Phone: +91 9560703785
  • General: info@tracole.com
  • Business: business@tracole.com
  • Tracole on LinkedIn